Casino Ownership and Operations: Episode Four of A Life Lived in the World of Gambling

By Stephen A. Crystal

In episode four of "Track Record with SCCG," we embark on a journey through the vibrant and challenging world of casino ownership and management, tracing the roots of SCCG's entry into the casino industry. This chapter unfolds a tale of vision, perseverance, and transformation that has not only shaped a company but also redefined gaming landscapes across decades.

The Genesis of a Gaming Empire

It was in the year 1994 when SCCG, collaborating with Station Casino, completed a monumental project—a $500 million riverboat casino in Kansas City, Missouri. This venture marked the beginning of an era, a prelude to a saga that would etch SCCG’s name into the annals of gaming history. As pioneers in Kansas City, we were instrumental in land development, securing entitlements, and ushering in a major operator into the market. Yet, the desire for something more, something of our very own, was brewing.


A Leap of Faith

The turning point unfolded during a reflective moment beside a swimming pool in Scottsdale, Arizona. It was here, amidst the tranquil waters and the serenity of the desert, that an audacious idea was born: to transition from being industry facilitators to becoming owner-operators within the casino sector. This revelation ignited a years-long odyssey, propelling us across the breadth of the nation. We traversed state lines, meticulously exploring every casino in our path, armed with a discerning eye for latent opportunities. This dogged pursuit eventually led us to an unexpected yet pivotal meeting in South Dakota. It was in this unlikely setting that we encountered an individual who, through a casual conversation, unveiled a prospect that was as thrilling as it was unforeseeable—the chance to take ownership of casinos in the heart of Nevada. This encounter marked the beginning of a new chapter, setting the stage for a journey into the annals of casino ownership.

The Vegas Dream

The leap of faith turned into a concrete opportunity when we acquired information about six hotel casinos in downtown Vegas owned by the legendary Jackie Gaughan. This was the beginning of a monumental undertaking that saw us navigating the aftermath of 9/11, raising funds, and assembling a formidable team to take over these establishments. By April 2004, we had transformed not just the skyline of downtown Las Vegas but also the very fabric of its gaming industry. Our endeavors led to the creation of iconic landmarks like the Circa and the redevelopment of the Nevada Club into Las Vegas City Hall, among others.

The Philosophy of Ownership

Our journey was not just about acquisitions and financial investments; it was deeply rooted in a philosophy of hands-on management and building genuine connections with people. We were on the ground, visible and present, welcoming each employee, understanding their expectations, and embodying the essence of old-school ownership with a modern twist. This hands-on approach and commitment to people, partnerships, and trust have propelled SCCG to become a leading advisory firm in the gaming industry.

Looking Forward

As we stand at the precipice of the future, reflecting on three decades of milestones, innovations, and success, we are reminded that the journey of SCCG is far from over. We are now paving the way for the next generation of leaders in the industry, fostering a culture of innovation, trust, and community. The lessons learned in the trenches of the casino business have prepared us to embrace the digital age with the same zeal and commitment to excellence.

Our narrative is a testament to the power of vision, the importance of community, and the endless possibilities that lie in the world of gaming. As we look forward to the next chapter, we invite you to join us in exploring the future of gaming technology, customer engagement, and entertainment in episode five of "Track Record with SCCG."

Evan Ferris